The Consumer Protection Act is South Africa’s key law that protects consumers from unfair, misleading, and unsafe business practices. It ensures clear pricing, honest marketing, safe products, fair contracts, and proper complaint handling. The regulations and notices under the Act provide detailed rules for product labelling, recalls, direct marketing, trade descriptions, and juristic-person thresholds—helping businesses stay compliant and ensuring consumers are informed and protected.
Department of Trade, Industry & Competition (DTIC)
REGULATION NAME
Consumer Protection Act Regulations
NO. AND DATE
R 293 – 1 April 2011, Government Gazette No. 34180
SUMMARY
Pricing and how prices must be displayed or communicated
Product labelling and accurate trade descriptions
Direct-marketing conduct and cooling-off periods for marketing contracts
Rules for promotional competitions and franchise agreements Complaint-handling and dispute-resolution procedures
Obligations for product recalls and safety compliance
Supplier obligations and consumer rights enforcement mechanisms